Art directing and creating the opening title for "ClickIT," Channel 8's new Sunday evening news program focused on science and technology. Role included designing and animating the opening sequence while also participating on set during the shoot.
Client •
MEDIACORP
Category •
DIGITAL MEDIA
Project Overview:
"ClickIT," a new evening news program on Channel 8, explores the latest developments and trends in science and technology. We were involved in art directing the show's opening title, as well as designing and animating the visual elements to set the tone for the program.
Additionally, we participated on set during the shoot to ensure the seamless integration of our designs with the live-action content. Our contribution aimed to create a visually engaging introduction that reflects the program's focus on cutting-edge technology and internet trends.
Objectives:
1. Art Direct Opening Title: Develop a compelling and innovative opening title that captures the essence of science and technology for "ClickIT."
2. Design and Animate Visuals: Create and animate engaging visual elements that enhance the program's introduction and resonate with the audience.
3. Integrate with Live Action: Collaborate on set to ensure our design elements effectively complement the live-action footage, maintaining visual cohesion.
Disclaimer:The videos and projects displayed on this page are for portfolio purposes only. These works were created during En Hui’s professional engagement with AMC, and ownership of the final deliverables remains with the respective company. The content is presented solely to showcase En Hui’s contributions to these projects.